About Jameswritings
Experience across words, search, and the web
Jameswritings was founded by James Akerele and is supported by a team of 20 specialists across copywriting, SEO, digital marketing, social media, advertising, and web development. James brings more than 15 years of experience across agency, in-house, and independent client work. He has worked as a ghostwriter for TopContent, RevPanda, Digital Crocodiles, and Extreemo, contributed iGaming content to platforms such as Allbets.tv, and worked in-house for Surebet247
Today, Jameswritings combines that experience with a carefully assembled team of specialists. Each project is matched with the right expertise and guided by clear quality standards, whether it requires search-focused content, persuasive website copy, campaign strategy, advertising optimisation, or technical web work. This way, clients get dependable delivery, specialist insight, and consistent results.
James remains involved in maintaining the quality and direction of the work, while the wider team provides the capacity and specialist knowledge needed to handle projects efficiently and consistently.
The result is a personal standard of quality delivered with the capability of a dependable team
Our approach
A holistic methodology
Written copy, technical search, and site structure shape how a business is found and understood. Over more than 15 years, the work has moved between these disciplines, so each decision is checked against the others before it reaches a client.
Scopes are agreed in plain terms, deliverables are stated before work begins, and performance is reported only where the evidence supports it.

Strict adherence to realistic project scopes and verifiable performance standards.— Jameswritings